“Pay It Forward” Program Provides Free Sales Training

 

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Solomon Daniels, SDG • (213) 291-1528
solomon@sdgroupla.com

• Del Ellis will provide a limited number of retailers with free sales training at its new facility in Clovis, Calif.

• Training recipients agree to pay for sales training of another person once sales performance improves

• “You hear stories every day of stores that are exceeding sales projections because they place a focus on smart selling and follow-through. If we could get more stores to adopt these practices, you’ll begin to hear more about how we are succeeding as an industry rather than failing.”

 

Retailers get free instruction, pay for someone else’s training upon improvement

CLOVIS, CALIF. – October 20, 2014 (SDG MEDIAWIRE) – Del Ellis Sales Training International announced it has launched a unique program to provide free sales training to select retail professionals. Rather than paying for training, retailers would instead implement the lessons learned from the training program, and upon achieving improved performance, pay for the training of another sales professional of their choosing. By providing professional training without the upfront cost, the Pay It Forward program is designed to improve sales performance and increase the number of successful stores in the mobile electronics industry.

“I really believe in this industry and the capabilities of its professionals,” said Del Ellis, principal of Clovis, Calif.–based Del Ellis Sales Training International. “You hear a lot about how our industry is shrinking and we aren’t able to bring in the revenue we used to. The fact is that we need to work harder and smarter to create sales and build customer rapport. That’s why training is important, if not vital, for our industry’s sales professionals.”

The first Pay It Forward event will be held at Del Ellis International’s new training facility in Clovis, November 15-16. The two-day session will include four major components: Connecting with Customers, The Discovery Process, Presenting Solutions, and Closing the Sale. Each interactive topic will include role playing to mimic real-life show floor situations.

Participants pay for their own transportation and lodging at a designated hotel near the training center. Local transportation is provided to and from the training. Lunch is provided both days. Upon graduation, participants will sign a non-binding “Goodwill Agreement” that implies they will pay the training costs of another individual of their choice once they see increased sales as a result of the training they received.

“You hear stories every day of stores that are exceeding sales projections because they place a focus on smart selling and follow-through,” continued Ellis. “If we could get more stores to adopt these practices, you’ll begin to hear more about how we are succeeding as an industry rather than failing.”

Interested retailers can call (559) 259-2932 or email delellis1@hotmail.com.

About Del Ellis Sales Training International
Principal Del Ellis leverages 25 years as a retail store owner to teach core selling principles and situational techniques to hundreds of professionals worldwide. His workshops focus on making an immediate impact on close rates, profitability and revenue. Del Ellis Sales Training International conducts online webinars and on-location workshops for managers and sales associates, one-on-one or in groups. To find out more about Del Ellis Sales Training International, call (559) 259-2932 or email delellis1@hotmail.com.

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